PT Bobobox Mitra Indonesia operates as a hospitality company. The Company provides accommodation services for smart travelers and millennial adventurers. Bobobox offers capsule and cabin hotels with integrated technology.
The Bobobox app allows guests to book pods, check in, and out, and even access their pod without needing to interact with receptionists. This contactless process reduces risk of the spread of disease.
1. Affordability
Bobobox is a new kind of accommodation that offers budget friendly prices. It also offers great amenities such as a spacious pod, a personal air conditioner, and a comfortable king-sized bed. In addition, it has a great communal area with a dependable Wi-Fi connection.
The Indonesia-based startup recently secured US$11.5 million in Series A funding led by Horizons Ventures and Alpha JWC Ventures with participation from Kakao Investments, Sequoia Surge, and Mallorca Investments. The company will use the funds to accelerate product improvement and location expansion.
The pods are equipped with state-of-the-art technology, including app-controlled secure door access, customizable lights, Bluetooth speaker, and a compact working space. The company also has a contactless service that allows guests to book pods, check in, and check out using the Bobobox app without needing to interact with receptionists.
2. Convenience
Bobobox is a new, sleek, and smart accommodation solution for everyone. It offers affordable, simple pod accommodations with state-of-the-art technologies like app-controlled door access, security, Bluetooth speaker, customizable lights, comfortable king-size bed, and compact working space concurrently.
The company has been growing rapidly and achieving an occupancy rate of 80-90% before the COVID-19 pandemic hit, making each location profitable. It recently snagged USD 11.5 million in Series A funding from Horizons Ventures and Alpha JWC Ventures to open more locations.
Convenience benefits can help you stand out in the market and attract and retain top talent. In fact, the subscription e-commerce sector is so competitive that companies need to develop great experiences (as opposed to just great products) to reduce churn rates and accelerate growth and profitability.
3. Flexibility
Bobobox is an innovative hi-tech capsule hotel network, founded in 2017 with a vision of making accommodation smart and affordable for millennial travellers. Unlike regular budget hotels, their pods feature app-controlled door access, customisable lights, and security, as well as a comfortable bed and work space.
During the Covid-19 outbreak, Bobobox was one of the first companies to provide sleeping pods to help employees working from home, or at a distance, avoid getting exposed to the virus. They also donated 100 pods to hospitals as a resting place for medical staff.
Offering flexible benefits shows that you care about your people and are willing to adapt to their needs and desires. This helps them feel listened to and valued, which in turn motivates them.
5. Safety
Bobobox has taken many preventive measures to keep guests and staff safe. These measures include limiting the number of people in common areas and having strict cleaning protocols for each pod. It also requires all guests to wear masks and use hand sanitizer before entering the pods.
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The company recently completed a Series A funding round of US$ 11.5 million or equivalent to Rp 170 billion. This was led by Horizons Ventures and included participation from Alpha JWC Ventures, Cocoa Investments, Genesia, and Mallorca Investments.